This is the way Lucas found to say goodbye and thanks to the city that made him happy for 4 years. This idea was sponsored by the entertainment company and used very successfully as branded content. Check out the making of too.

  • +800,000 views online
  • +80,000 people shared it on Facebook
  • Tweets reached more than 850,000 people
  • Press coverage all over the world
  • It was featured on three TV channels: ABC News (NY), NHK (Japan) and SBT (Brazil).
  • 7 marriage proposals 🙂
  • Most importantly, it inspired heaps of people to do similar acts of kindness.


Writer & Director
Lucas Jatoba

Cinematographer & Editor
Josep Surinach

‘Change the World’ by Jessica Allossery